Apr
23
Filed Under (Search Engine Optimization) by Mani Karthik on 23-04-2007

Sorry a bit of repetition here!

According to Google, back links are votes given by other sites to you.

According to me, in the SEO process, getting these votes is the best SEO practice known so far.

One question that nags everyone is - How to get back links?

The answer is simple - Think about how to improve the contents on your site rather than torture your head thinking of links.
Because, once you have great content on your site, then it’s basic human psychology that people want to get associated with it - so they link.

- The above piece of information can be found on almost all SEO related websites and I’m sure is nothing new to you.

Now what decides what’s a great content? Or what content will attract more links? Here are a few tips from my experience.

  • Be Innovative

    Let it be such that the readers will think - “Damn! Why didn’t i think of it earlier?”

    Which means that the content should be simple and related to the topics everyone knows, but in a way that they would’ve never thought of. It’s not easy to think of something like that every other day.But if you can manage to squeeze in at least a few every week, that should do the trick.
    Some famous examples would be - When john Chow released the Link bait posts.

  • Be the first to report.

    This one’s easier if you are a techie and watch blogs/news sites closely. All you have to do is report a sensational news the very first time.It is very tricky - because sometimes the news is so common and popular that, when you post it, millions would have posted it on the other end. So you have to find some tweak to get the best news the first time. A very effective method is to religiously read all the news blogs by grabbing their RSS feeds on your favorite RSS News reader.

  • Review with a twist.

    Suppose there is a lovely piece of software you love using. And you thought, why not do a review on it. But you have seen 143 reviews on various blogs on the same software.

    So what do you do? Collect data from all those blogs and see what are the common points in them, then since you are very familiar with the software, it’s more likely that you’ll find something all of them have missed. Trust me, I’ve had similar experiences.

  • Write the content with user participation

    It wouldn’t make any sense if you just write excellent articles explaining about the technical wizardry you have or the super piece of code you developed, if a reader does not enjoy it. It’s more like watching TV - you prefer a reality show to a News channel(at least many of us). So write articles that will participate users, or at least strike their thinking pattern and provoke them to write about it on their blog. It works if you hit the right note!

More ideas will continue the next week.. :)

Related SEO Tips and Articles:

  1. Hi
    I would like to know how to add good content to a auction site, every one just add there products. What can I use to get content there will help for SEO. Thanks

    [Reply to this comment]

    Mani KarthikNo Gravatar Replied:

    Hi Jakes, for an auction site which largely deals with product descriptions, there is very little as compared to other sites, content that can be added. But from what I’ve done earlier (for a client which dealt with IP telephones) I found that the product description itself is a good place to write good seo friendly content. the technical specs may be something that you can ignore. But in the product description, you can really do a lot by maintaining good keyword density and redrafting content. It is easier as you are likely to have focussed keywords. One thing to note is that, you shouldn’t copy content from other sites. For one of my clients who complained of google not indexing his content rich pages (millions of them), i found that we got an almost 100% bounce back, when we redrafted the content and added a rich interlinking pattern. In fact all the content that he already had was copied and would only count as duplicate content.

    So things are going to be easy if you create unique content redrafted around your particular keywords and follow a rich interlinking pattern. Having said that, this is again a case to case thing. So you may have to take deviations.

    [Reply to this comment]

    MichaelNo Gravatar Replied:

    Hi Mani you do great stuff. I would appreciate it alot if you could take a look at my blog and give me a few ideas or things that I could implement to make my blog better.

    Im going to put a link to yours so my readers can get this awesome info you are providing, keep up the good work.

    http://www.zestformarketing.com

    [Reply to this comment]

  2. Cool information and I would like to tell also SMO, and Online Book marking We can get good links and quality visitors but how You are going to approach in your post that is vital.

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  3. Very good Information to build links Thanks Mani except that any other resource to get links.

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  4. great tips

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  5. Thanks for practical info.

    Doulos’s last blog post..Bill payments without wasting your time

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  6. Great tips. Bookmark this page.

    [Reply to this comment]

  7. Thanks Mani.

    Can you please answer this question?

    I have many ( thousands) of backlinks in yahoo but very few in google. Am i doing something wrong? What could be causing this? Doesn’t google see these backlinks?

    [Reply to this comment]

    Mani KarthikNo Gravatar Replied:

    Brit, this is because of the difference in the thinking patterns of Google and Yahoo!
    Yahoo collects all the links including the no follow ones (comments/forums etc) as your backlinks while Google ignores them and collects only the contextual text links from other sites. (dofollow ones)
    Hope that clears it.

    [Reply to this comment]

  8. I have read so many things about backlinks but i am still having trouble with it. Is is true that Google looks at how many backlinks you have when they are doing Page Rank updates?
    http://www.emo4myspace.com

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  9. The most difficult thing for me is that without backlinks, you are not being found. So poeple don’t read it, and don’t link to you. Starting a new website is a hassle. Never to mention about the time it takes for a domain to be respected by google.

    [Reply to this comment]

  10. Hi, I was wondering if there was a service that backlinks your site to different sites for you. This would save a lot of time and energy.

    Thanks In Advance.
    Chris, Top Performer with Mentors 4 U.
    http://myinternetbusinessonline.wordpress.com

    [Reply to this comment]

  11. I really need some advice on building links….ive tried SEO techniques for creating backlinks…..but how does my link polpuarity increase with that ?

    [Reply to this comment]

  12. Kool article thankzz

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  13. Great Post, I keep on track about this post maybe you have additions about how to get free backlinks. It really helps me a lot

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  14. Your site contain a many useful information. Thanks!

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  15. Thnx for sharing buddy…

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  16. Very clever tip!

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  17. I’m bookmarking this one. nice article.

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  18. Inserting trackback urls in your blogs can help generate back links.Placing a press release on PR web.com can generate backlinksPlacing ads on craigslist can generate backlinksCreating a profile on Ecademy.com, Business-scene.com or BTtrdespace.com can help generate backlinks to your site too.Hope it helps
    Fraser

    [Reply to this comment]

  19. Thank you, these tricks apply to anyone with a website and I am also taking a look at the 48 hour indexing guide!

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  20. Lots of useful tips on here. thanks

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  21. On my site you can leave links in comments, you just have to use the thingy. Anyway hope to see you on there, Nick!

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  22. One thing I would like to point out is this, Mani.
    As you say, “grab RSS of news blogs” that actually doesn’t work most of the time. The syndication is a little tricky. Most RSS feeds update hours later. They are syndicated to readers even later. Sometimes readers get the published content a day later. So, by that time, several people may already have published about it.

    Lenin

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  23. wow, nice information mate… helped me in nick of time… :)
    regards,
    ceo of simsys

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  24. most of time having perfect sites doesnt put you in a good rank, so you do have to get some backlinks without waiting from your visitors

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  25. Thanks for all the ideas.

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  26. Nice article Karthik :)

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  27. Thanx for the info dude, I’ll try to post articles like this.posts like yours also can get some inbound links…..

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  28. Some good advice but one thing I want to know is at a higher level such as dealing with online finance institutions where customers are also competitors how do you get good quality backlinks?

    I realise that you can use blogs / forums relating to your business but what other ways can you generate backlinks?

    http://www.financialjobsinlondon.com

    [Reply to this comment]

    Mani KarthikNo Gravatar Replied:

    Myles, finance sector is much competitive as you rightly said, and in such cases, I’d recommend a clever social media strategy combined with aggressive link building, as natural links are very difficult. Unfortunately more money may have to be invested compared to other sectors here. But there are smaller niches that you can target and break into. That’s the good thing about financial sector.

    [Reply to this comment]

  29. excelent tips, but not everybody links best content, someone still and dont put backlink in ur sites

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  30. nyttige tips. vi er ganske ny på nettet, og jeg har satt i gang med markedsføring. takker for dine tips. setter pris på hvis du har flere.

    [Reply to this comment]

  31. Remember hard work is always appreciated so strive to give and create innovative themes and articles if there is something new and exciting in them people will surely appreciate your work instead of looking for links that will go higher . Actually you are the original link that can attain heights.

    [Reply to this comment]