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Nov

Get the Google Search Engine Optimization Guide

Filed Under (Search Engine Optimization) by Mani Karthik on 13-11-2008

No, this is not an E-Book from me but the folks at Google Webmasters themselves!

Google Webmasters team have (finally) released an E-Book called the “Search Engine Optimization Guide” for webmasters that covers all the basics on what Search Engine Optimization is and what webmasters can do to make their websites better in terms of search engines.

Some of the topics covered in the SEO guide are -

Introduction to organic search
How to create unique and accurate page titles (Also @ DSB here, here, and here)
Good practices for page title tags
How to make use of the “description” meta tag (@ DSB here and here)
Good practice of the “description” meta tags
How to improve the structure of your URL’s (@ DSB here)
Good practices of the URL structure
How to make your site easier to navigate (@ DSB here)
Good practices of site navigation
Offering quality services and content (@DSB here and here)
How to write better anchor texts (@ DSB here)
Using heading tags appropriately
Image Optimization (@ DSB here)
Making the right use of Robots.txt (@ DSB here)
Making use of “nofollow” tags (@ DSB here)
Promoting your website in the right ways
Making use of the webmaster tools

Some of the topics have been covered at DSB already, so you may want to check them out too. (Links posted next to the topic). Or you can find them here.

Download the Google Search Engine Optimization Guide here.

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Arun Basil Lal

wow,
thats looks as if Google Folks read Daily SEO Blog to make the guide, thanks for sharing this Mani,
Cheers

[Reply to this comment]
Mani Karthik Replied:
LOL, If that was the case, I would file a law suit against G. Earn some quick bucks or lose out completely !

[Reply to this comment]
Arun Basil Lal Replied:
Filing a lawsuit with Google will bring more than money, if you suceed, you will be on all newspapers and all techblogs and newsblogs will contain the header ” Mani Sues Google and Makes Money”

Cheers!

[Reply to this comment]
Sophia

right Arun
“money matters”
by the way nice info Mani
actually i was looking for web designer/developer and SEO team. so i decided to put my project on elance or any other freelancers sites.
But thankfully one of mine friend advice me not do this. He told me that
“The bigger problem on Elance,is dummy projects. Some buyers post projects simply to get an idea of the cost or to try to find free work.” So, he advised me to hire employees from marketraise corp ,and i am satisfied with there performances. So, Why not have less expensive than normal virtual employees available to cut down on the constant complaints.

thomsan

[Reply to this comment]
SEO Tips South Africa

From being dead set against SEO to publishing SEO guides.. .hmmmm……interesting! Their recommendations are nothing new to old hands, but definitely will help newcomers to SEO.

[Reply to this comment]
Paul Leadbetter

Mani,

You should copyscape goggle and see if they are publishing duplicate material.

Whats the bet, hmmm I wonder.

I think their lawyer might be bigger than ours, what you reckon.

[Reply to this comment]
Arun Basil Lal Replied:
Paul,

Google might have big cash, and their lawers would be equally good, I agree to all that.
But Google have lost in the past. And lawyer’s from ernakulam are not that bad. Mani can find a good lawyer and sue google..

[Reply to this comment]
Nishant Sah

If i read ur post correctly,,, (How to write better anchor texts (@ DSB here))

then i think u have not used this technique in this post..

Should u not have used the HREF’s over the whole phrases rather than the words “HERE” ??

Or did i miss something?

[Reply to this comment]
Mani Karthik Replied:
Hi Nishant, Nice to have you here.
Yea you are right. Technically, it is adviced that you use the proper anchor text while linking. But in this case (and many more examples that I quote) I tend to use the “check this” “here” links because they are not going to affect the posts directly.

Have we been alking about getting linked from another site to mine or vice versa, (assuming that I worry over the SEO metrics) I wold definitely go for the right anchor text.

But examples like these, I think the luxury lets me spare them.
(Glad you asked the question.)

[Reply to this comment]
Nishant Sah

Okie I get your point.

I read somewhere that interlinking pages within ur site helps in improving the page rank of your site. Seeing your posts and the way you have worked, it seems so true…

Basically I look for the things that the Blogger (here u) says in the posts and if this is really reflected in the way his blog works. That is why i asked this question.
Thanks Mani for ur reply

[Reply to this comment]
Chiko

Hi mani.. i’m a new blogger who try to learn SEO. Every day i read your new article. Can u write a new article about all of the SEO tips that not usefull again in 2009?? May be it’s not usefull coz of google update or maybe thers’s another reason.. I’m sorry if i ask many thing, but as u said JUST CRYING BABY CAN GET MILK.. hihi.. i’m from Indonesia but not a terorist like many people said hehehe.. best regards from indonesian newbie blogger..

[Reply to this comment]
Mani Karthik Replied:
Sure Chiko, one of these days I’ll write on it. Feel free to nudge me if I forget.

[Reply to this comment]
SEO Specialist

That’s a very good guide you made.

There are a lot of ways on optimizing the search engine but the very important and essential of all is knowing the basics. Knowing how search engines work would also give you an edge on SEO.

[Reply to this comment]