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This is a great advancement on the Google custom search product. Now, Google allows you to customize your custom search by -
- Letting you chose the sites from the which the results are to be displayed.
now, you can type in the URLs from which you want the results to be displayed. Already Google lets the user decide whether he wants to search in the particular site or from the web. Now to top that, the admin (you) can decide as to from which sites the results should be displayed while the user selects “the web”.
- Letting you specify keywords so that the searches are related to those keywords
For example, if someone searches for “cat” it throws up all the results from the web related to “cat”. Now if you specify certain keywords already like “mba,management,cat exam” then when someone searches for “cat”, only results pertaining to the keywords you specified will display.
I think this is an excellent way to refine and show more accurate results on the custom search. How much of this improvement converts to clicks is to be proven though. More information here and here.
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Comments
I suppose this feature is for Adsense for search only. Google custom search engine already allows us to choose sites from which we want to see results. Please explain if am not clear.
But doesn’t this mean you are controlling/filtering someone else’s search…what if he had been really searching for the real cats and not the common admission test(CAT).
ofcourse you may argue that he can do that in google or other generic search engines…
may be an option to display results from the URLs specified by the CSE author first and then from the rest of the web will be even better i guess…is it that customizable?
Yea this is for AdSense for Search, it’s tricky being called custom search.
Hey,
The comment is not related to this post, rather to an article from TimesOfIndia.
Please have a look at the image in the article
http://infotech.indiatimes.com/quickiearticleshow/msid-3018925.cms
Is it your gmail inbox? 
Krishna
LOL Krishna, that was a good find.It is indeed my inbox. They probably flicked it off an article on gmail from DailySEOblog. Crazy people!
oh yeah? 
If they flicked, then I guess you should raise some noise maybe get link love.
No Krishna, I’ll spare them. Must be a mistake not worth questioning.
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