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Sitewide links, Deep links, Sponsored links, Carefully crafted anchor texts, Blogroll link lists – Well, they are not probably worth tying together, but I’m beginning to think that they have some similarity of sorts and are more junk than anything else these days, that Google might be discounting them no matter how valuable they might seem. And I have the reasons.
With the September Page Rank toolbar stats update, we’ve seen more “downgrades” than “upgrades” right ? Many popular blogs have dropped by one point, some of them even further down.
Reasons are diverse, but let’s see if we can find a pattern.
Age old concept I know, but I think this is becoming more prominent.
Here are some factors I can think of to help Google decide if a link is actually a “vote” or not.
Well, these points my sound lame, but I think there is a possibility to this concept, getting stronger as we go ahead and Google acquiring more “networks”.
If we look from Google’s perspective, it all makes sense, it only would want to take into consideration the genuine links and recommendations and not the “scratch me, I scratch you” networks that might be gaming the system.
It is also a fact that the networks and the user interactions will grow stronger, and the “favor” links will keep coming in. I can only guess, that they might only carry less value than earlier.
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It would make more sense for google if they parsed only the links that are part of the contents and not on any sidebars or footer etc. There are more chances of finding relevant link in the contents than in sidebars.
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My blog went to PR0. Just wondering, Mani, do you ever get up one morning and find yourself utterly brain-dead as a result of keeping up with all the SEO stuff? My brains would have probably fried by now
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Gobala, I cannot disagree, in fact my case is worse, I wakeup at the middle of the night to check for new links to my blogs. And I have a family to take care of, so many a times it’s not well appreciated by the folks too.
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Will we be penalized for linking to friends? Or will the links just be ignored?
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Thanks for shedding light on this, Mani. I always wondered about this.
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Isn’t this a good thing for those of us that do things “right”?
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Mani,
After reading this I noticed – my blog page rank went down from 4 to 2. But these days I am getting more hits from google. It should be other way around, right?
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