Many a times, SEO’s spent most of their time optimising sites for Google and MSN and Yahoo are ignored.This is a truth and the reasons are obvious - Popularity, Traffic, Authority, Tools etc. Recently i came across this question on a forum - Does MSN require any different strategy other than Google to rank the sites high on it?
Well, the answer is NO. MSN is different in many ways unlike Google - they way it ranks sites, the parameters it takes into account when indexing a new page etc - but the SEO strategies that you can implement on a site is fairly much the same.Here are listed a fgew differences and clarifications on MSN and its search indexing model.

• MSN does not have an affinity to old sites like Google.
• MSN does not have affinity to bigger sites with many pages/subdirectories.
• MSN can rank a fairly new site high on search listings if it manages to get some few inbound links - pretty quick! (In a week or so.)
• MSN gives more importance to onpage optimisation, and for this reason a site with good, relevant titles and meta tags can rank higher than an authoritative old site with lesser on page optimisation.

However, the MSN algorithm is considered flaw in certain areas like filtering spam from authoritative sites and indexing quality sites. Moral of the story is that - No separate SEO strategy is required for MSN, do it for Google and the others will follow.

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